Top 5 URL Shorteners [2023]
Before diving into our top 5 URL shorteners for 2023, let’s briefly talk about a URL shortener or a link shortener. In today’s fast-paced digital environment, sharing and consuming information daily can be easily related to eating – consuming food. To allow us to share …
Create a social media calendar like an Expert
Before we dive into making you an expert in social media calendar creation, you need to understand what a social media calendar is and how it’s important to your business. What is a social media calendar? A social media calendar is a tool used to …
Top 5 Social Media Scheduling Platforms in 2023
Social media scheduling platforms are one of the most essential tools you can use as an individual or business to manage your social media presence efficiently. These platforms streamline the process of content creation, post-scheduling, and post-analysis. Instead of manually posting content in real time, …
Understanding Social Media Scheduling Platforms
Don’t you sometimes wish you had magic power and can use your mind to easily control things like posting on social media without opening the app, saving you from unconsciously browsing the app? Or when you don’t need to set an alarm for posting? Yes, …
Developing A Content Marketing Strategy
So, today we want to talk a little about your developing a content marketing strategy. In contrast to your content strategy, which focuses primarily on the content itself, your content marketing strategy encompasses everything from the content itself, to how you disseminate it and how all of …
Getting started with content marketing
Over the past few years, content marketing has really taken off. With it has come new job titles like Content Developer, Digital Copywriter, etc. So, what exactly is it? According to the Content Marketing Institute, “Content marketing is a strategic marketing approach focused on creating …
Social media marketing for beginners
The world of social media can sometimes feel overwhelming. The sheer number of networks and options open to an individual suggests that it is probably best to choose a few and focus. The trick here is to choose which platforms suit you best. These may …
Digital Marketing 101
As a 21st century business owner, you probably already know a fair bit about digital marketing, online marketing, social media marketing etc. However, it’s possible that you don’t quite know how to make it all work for you. Well, that is the point of this …